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When the WEST meets the EAST

Column: hotelex news Tag: hotelex Published: 2016-11-08 14:06 Source: Author:

It is the famous slogan “It tastes good” that brought coffee to ordinary family in China. With the rapid development in the past decade, people have more options to food and drinks. However, coffee is more than a drink, is considered as a part of fashion and life style, which accelerates the growth of coffee consumption. According to the investigation, annual per-capita consumption of coffee is growing with 30%, it is far surpasses the global statics. It is estimated that China is becoming the main coffee consuming country as Japan.

Expo Coffee& Tea, which is one part of HOTELEX, is largest and most professional coffee trade show in China; it attracts visitors of coffee shop, hotel, restaurant, and teahouse from all over the world every year, moreover, it is the most important platform for the distributors, wholesalers of the industry. In HOTELEX 2017, the coffee booth will cover over 50,000 square meters. By cooperating with the frontiers in coffee industry for many years, we achieved success for not only ourselves but also our partnders.

HOTELEX – Surprise the world with coffee bean

As the leading expo in China coffee industry what will HOTELEX bring us? In this spring, HOTELEX 2016 brought the four world coffee championship to China, World Latte Art Championship, World Cup Test Championship, World Roaster Championship and World Coffee in Good Spirits Championship. The competitors are from over 60 countries. Meanwhile, HOTELEX is the organizer of the China Championships of other World Coffee Event The coffee competitions is composed of the whole process of making coffee, juries will judge the competitors from different aspect such as professional skill, knowledge of coffee, innovation etc. Certainly, World Barista Championship, which is the most important competition, is the best platform for the baristas.

Now it is the new round of World Coffee Event, we have divisions in over 20 cities In China!

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