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With the exception of very few companies, most consumers have been historically hard-pressed to recall the name of a lighting brand, much less ask for it at retail. One of the largest family-owned manufacturers in America, Kohler Co., is aiming to change that perception with the January 2020 launch of KOHLER Lighting at the Kitchen & Bath Industry Show (KBIS).
KOHLER Lighting is a new product category within Kohler Co. Designed to appeal to a wide range of tastes, the internal design team behind the new lighting drew their inspiration from some of the most highly regarded collections under the Kohler umbrella. Over 200 new SKUs are already available for purchase with additional design introductions planned throughout 2020 and 2021.
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