Column: industry Tag: HSMAI's Resort Published: 2017-02-20 11:51 Source: Author:
Fuel, the travel and tourism industry experts on driving direct bookings, will be speaking and leading the conversation at HSMAI's Resort Best Practices Annual Roundtable in New York City on Feb. 21, 2017.
Fuel's Chief Operating Officer Stuart Butler will lead two separate conversations at the event. Topics include "2017 is the Year of the Guest" and "Direct Booking Strategies for Hotels." The host of the number one hotel marketing podcast is looking forward to speaking at the conference.
“This conference has always been a great collaboration and discussion between industry thought leaders and attendees," said Butler. "Everyone attending plays a part in shaping the future of travel marketing."
HSMAI's Resort Best Practices Initiative has been a unique data-sharing market research cooperative in the resort and travel industry. Participants are provided with best practices and strategies to overcome any issues and obstacles these entities may face. The event will have introductions, study reviews, social lunch and panel that will open it up for questions.
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