Sleepy’s is the second largest mattress retailer in the US with more than 1,050 retail stores in 17 states. The acquisition further strengthens Mattress Firm's dominant position in the US mattress retail market and accelerates sales growth, but it also has more negative impacts.
The ensuing huge mergers and acquisitions have increased the financial pressure on Mattress Firm. The brand of nearly $139 million has re-advertised the packaging costs, and Mattress Firm issued a profit warning in June 2016: In fiscal 2016, Mattress Firm expects a full-year loss reaching $1.57 to $1.62 per share. In the same period last year, the company's earnings per share reached 1.82 US dollars.
E-commerce shock + high rent, financial recession
In recent years, US physical store retailers have repeatedly suffered from the eclipse and challenges of e-commerce platforms such as Amazon. Many large physical stores have been “smashed up” and their performance has plummeted. The Mattress Firm is also difficult to escape. Not only that, but in order to control more channels, Mattress Firm often competes for store resources in a way that increases the amount of rent.
Whether Matress Firm is bankrupt or not is still unknown, but the US mattress retail industry has quietly changed: Casper, a mattress brand that started with Internet sales, plans to open 200 new stores in North America in the next three years to accelerate the expansion of physical stores.
（Source: JJgle.com）
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