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Radisson, Jin Jiang’s loyalty programs to begin merging benefits

Category:Industry Key Words:Radisson Time:2019-07-08 11:20

Since Jin Jiang International acquired a majority stake in Radisson Hotel Group last year, the latter’s loyalty program, Radisson Rewards, has been collaborating with the former’s booking platform WeHotel and loyalty program WeHotel Prime.

Fifty-three Radisson Hotel Group properties became bookable on WeHotel June 30, with more than 1,100 hotels to follow by year's end. Additionally, Radisson Rewards and WeHotel Prime are working together to offer localized in-hotel benefits to members of both programs.

Radisson Rewards members can receive localized WeHotel Prime benefits when staying at Radisson properties in China. This is on top of the Radisson Rewards points and qualifying nights they earn for staying at a Radisson hotel.

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