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First Press Conference of National Homestay Expo Held in Beijing

Column: industry Tag: National Homestay Expo,Press Conference,Boutique Hotels Published: 2017-02-21 15:24 Source: Author:

First Press Conference of National Homestay Expo Held in Beijing
The press conference of the first National Homestay Expo was held on Feb. 16, 2017, at Beijing International Hotel in Beijing by China Tourism Association (CTA), together with its branch--Homestays & Inns & Boutique Hotels Association (HIBHA). Mr. Lin Xinjian, secretary-general of the branch hosted the conference, and Mr. Zhang Ruigang, secretary-general of CTA was present.

Mr. Zhang Xiaojun, president of Homestays & Inns & Boutique Hotels Association introduced the branch. The HIBHA was founded on Oct.9, 2016, aimed to reflect member desires and benefits, drive the academic researches of non-standard accommodation, and advance international exchange and cooperation acting as a bridge, bond and cooperation platform of developing the industrial self-organization function.

The 2017 main goals of the HIBHA can be summarized to those: one town, two Hui, two books, one standard, one certification and report. One town means that it will develop and build national beautiful homestay towns across the country; two Hui are that it will host the first national homestay expo and the third national homestay conference; two books --Homestay Design and Homestay Parchment will be published and issued, and the former is geared towards the industry, the latter towards the consumers; one standard is that it will push to standardize the Chinese Bed and Breakfast (B&B) industry; one certification is about the development of the qualification authentication for B&B jobs like a housekeeper; the last is one report-the annual report of homestay development, which will start to release.

The first National Homestay Expo was held on Feb. 16, 2017 is set to open on Apr. 4~9, 2017 in Shanghai Everbright Convention & Exhibition Center. With the integration of resource exhibition, merchants and investment, industry communication, information release and market linkage, it will create a great chance for the B&B industry to build up images, create brands, explore markets and get information.

The exhibits include the homestay resources from local governments, scenic spots and tourism real estate developer, branded stores of the Bed and Breakfast, wooden houses, limos, camps, leisure farms and leisure & vacation complex, and other things related with B&B like design, software, platforms, training institutions, we media, operations, and development of culturally and agriculturally creative products.

Concurrent with the Summit Forum for the Chinese homestay industry, the promotion event of excellent Chinese homestay resources, the seminar of Chinese B&B industry supply chain and the national B&B industry awards ceremony. The CTA turns out be a significantly creative event for service industry, market and massive members of the HIBHA, which will open every year.

The opening will take place ahead of the May Day holidays, and offer various homestays and inns for a number of citizens outing, which is quite a new consumption different with traditional star hotels, meanwhile setting off an all-year promotion upsurge of new non-standard accommodation like B&B.

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