With introduction of the new policy for the real estate market in China, the upsurge of buying house and decoration has been triggered to promote the development of furniture industry. However, according to the survey, the new policy for the real estate market has triggered the decoration upsurge and has improved the sales of the furniture products at the certain degree, and the consumers’ demands have also increased in the same pace, but it is far from the growth of China’s furniture industry.

The Chinese furniture enterprises cannot attract the consumers to buy the products due to the poor quality and product homogeneity, so the products have been severely hoarded to further aggravate the problem of excess production capacity.

Some insider expressed that the furniture industry is in the relative “market saturation” state current. The excess production capacity has become an inevitable problem in the industry, and the industrial competition has also gradually become more and more intense.

How to avoid excess production capacity will be well considered by the China’s furniture industry for a long time next.

(Source: JJgle.com)