On October 14, 2016, Kuka was listed on the Shanghai Stock Exchange, mainly engaged in sofas, soft beds, dining chairs, mattresses, etc., among which the sofa is its core product. Domestic sales mainly adopt the sales mode of “direct sales + franchise distribution”, supplemented by other sales methods such as e-commerce and factory direct sales; overseas sales mainly adopt the sales mode of “ODM+distribution+direct operation”.
In the first half of 2018, Kuka vigorously promoted channel construction and entered 84 cities. While focusing on the construction of traditional channels, Kuka will actively explore new channels and enter property and shopping malls.
Since 2018, Kuka has actively acquired domestic and overseas standards such as Natuzzi and Bilchi, and has deployed high-end software and custom home markets, while investing in real estate.
Although Kuka achieved double growth in revenue and net profit during the reporting period, compared with the rapid growth of 42.90% in the first quarter, the net profit growth rate decreased to 24.36%. From the third quarter of 2016 to the present, Kuka's net profit growth curve is flat as a whole, showing a downward trend in the past two quarters.
(Source: JJgle.com)