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Value Summary of China’s Upholstered & Furniture Brands
    December 15,2018



 

At 2018 World Brand Summit, in the upholstered & furniture category, the value of the brands are as follows: SOMNOPRO of RMB 12,258,000,000, Markor Furnishings of RMB 11,668,000,000, CHEERS of RMB 11,528,000,000, A Home of RMB 7,158,000,000 and Zuoyou of 2,417,000,000, which respectively ranked the 338th, 349th,353rd, 416th and 494th places respectively.

 

SOMNOPRO of RMB 12,258,000,000


SOMNOPRO Group, one of China’s well-known mattress production enterprises, has had a history of nearly fifty years and has provided the consumers with the high-quality products for deep sleep.

 

At 2018 World Brand Summit, SOMNOPRO was selected in the list of “Top 500 valuable brands of China” successively for the 15th consecutive time, and with the brand value of RMB 12,258,000,000, SOMNOPRO took the lead in the upholstered & furniture industry with the 338th place in the brand list.

 

Markor Furnishings of RMB 11,668,000,000


Founded in 2001, the brand is called as “Markor Furnishings” for short, and it is subordinated to Markor International Furnishings Rental Co., Ltd.. in 2002, it united with the American brand “Ethan Allen” to build the international furniture chain retail network in China. Markor furniture manufacturing industry has had the ability to produce the complete set of household furniture products including the solid wood sitting room, dining room, bedroom and home office, and it has been one of the largest-scale furniture manufacturing enterprises in domestic China and even Asia.

 

At 2018 World Brand Summit, Markor Furnishings ranked the 349th place of Top 500 valuable enterprises of China and was in the leading position in the industry with RMB 11,668,000,000.

 

CHEERS of RMB 11,528,000,000


CHEERS is a well-known upholstered furniture brand subordinated to MANWAH Holdings, and is also a leading brand in China’s furniture industry.

 

CHEERS has become a Chinese furniture brand successfully entering the mainstream furniture market in the US, and the first-class sofa of CHEERS has been China’s first brand of functional sofa sales for many consecutive years. In 2018, CHEERS ranked the 353rd place in the list by virtue of the brand value of RMB 11,528,000,000.

 

A Home of 7,158,000,000

A Home is a leading brand in China’s home furnishings industry and is subordinated to Donguan Yangcheng Furniture Co., Ltd.. Founded in 1988, it has specialized in the research, development, production and sales of the wooden, solid wood and upholstered home furnishing products and has provided the healthy, comfortable and environment-friendly sitting room and bedroom home furnishings products.

 

In 2018, A Home ranked the 416th place in the list with the brand value of RMB 7,158,000,000.

 

ZUOYOU of RMB 2,417,000,000

Established in Shenzhen, ZUOYOU has output the products of “fashionable design, fine workmanship, selected material and excellent quality” for the users worldwide. ZUOYOU has been deeply ploughed in the Chinese sitting room culture, and its brand value was up to RMB 14,398,000,000 in 2018.

 

 

(Source: JJgle.com)

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