On March 31, a poster with "LeTV Super Kitchen & Smart Door Lock Business Communication Meeting" was exposed.

The relevant person in charge of LeTV revealed to reporters that LeTV has indeed made substantial progress in the business of kitchen appliances and smart hardware.

It is reported that in September last year, LeTV related companies applied for new "Letv", "Le" and other 7, 9, 11 and 11 types of trademarks.

Trademark product categories include: shower water heaters; water purification equipment and machines; ovens; kitchen range hoods; showers; water sterilizers; gas stoves; mixer taps for water pipes; gas heaters; household electric ovens; household oil stoves ;fruit washing machine; bottle sealing machine; food processing machine (electric); industrial sealing machine; electric device for plastic sealing (for packaging); cleaning equipment; dishwasher; oxygen and nitrogen production equipment; bottle washing machine; kitchen use electric machines, etc.

The above-mentioned trademarked commodity categories are mainly kitchen and bathroom electrical products, which also means that LeTV will launch new kitchen and bathroom products and smart door locks, officially entering the home market.

In addition, the poster shows that the unit of cooperation in the project is Huitongda Network Co., Ltd., which is based on the industrial internet platform of the rural market. It can be speculated that the kitchen, bathroom and smart door lock products launched by Lege this time may be aimed at the rural market.

However, industry analysts are not optimistic about LeTV's new kitchen and bathroom projects. "Now that Skyworth, Hisense and other color TV brands enter the kitchen and bathroom market, consumers do not recognize it. LeTV only launched one or two kitchen and bathroom products and smart door locks. There is no synergy, and sales are even more worrying."