Marriott is hitting back at Airbnb, which has been expanding its reach into the hotel industry, by rolling out its own home-rental service.
Next week, Marriott said it would start renting 2,000 homes in 100 cities across the U.S., Europe, and Latin America. Its expansion into the home-rental space coincides with Airbnb’s expansion into the hotel industry, transportation, and a new category of short-term rentals that offer hotel-like services including housekeeping and a concierge.
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