On August 18th, Red Star Macalline announced the establishment of its sub-brand “Macalline Love Home” in Shanghai, officially entering the real estate brokerage industry. At the meeting, Feng Quanlin, president of Macalline Love Home, introduced 100 stores and expected to implement 100 stores in the next three months. Based on the advantages of the parent company “Red Star Macalline”, Macalline Love Home will take into account the five aspects of “real estate agency-design-decoration-home shopping-home maintenance”; mainly based on self-operated mode, supplemented by joining mode. The self-operated ratio is about 80%.
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