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In Q4 2020, China's smart home market equipment shipments amounted to 60.87 million units!
    March 26,2021



In 2021, China's smart home shipments are expected to be close to 260 million units, a year-on-year increase of 26.7%.


A few days ago, IDC released the Quarterly Tracking Report on China's Smart Home Equipment Market, Fourth Quarter of 2020. The report shows that in the fourth quarter of 2020, China’s smart home equipment market shipped 60.87 million units, a year-on-year increase of 6%, and sales were US$13 billion, a year-on-year increase of 4.4%. The market is showing signs of recovery.


According to the report, the smart lighting and smart temperature control markets continue to grow rapidly. Technology manufacturers' products and platforms enjoy advantages in these two types of markets, but the smart transformation of traditional manufacturers is gradually becoming an important driving force for market growth.


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In the fourth quarter, shipments of the smart speaker market were close to 13.85 million units, a year-on-year increase of 5.9%. The sinking market layout and industry channel expansion gains resulted in a rebound in market shipments. The home security/monitoring market shipped 8.17 million units in the fourth quarter, an increase of 24.9% year-on-year, and sales were close to US$600 million, an increase of 43.4% year-on-year. Among them, the upgrade of smart cameras and smart door lock products in the market led to an increase in average prices.


In the fourth quarter of the smart home appliance market, both shipments and sales fell year-on-year. The demand for smart home appliances in the market needs to be boosted as the main factor leading to the decline in the overall home appliance market. The shipments and sales in the smart small home appliances market continued to grow.


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Faced with the pressure of the COVID-19 epidemic and the shortage of upstream supply, China's smart home equipment market will ship 200 million units in 2020, a year-on-year decrease of 1.9%. In 2021, China's smart home market will emerge from the haze and usher in a rebound. The annual shipment is expected to be close to 260 million units, a year-on-year increase of 26.7%.




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