(Editor: Leona)

Oki Sato and Philippe Brocart, Managing Director of SAFI

Nendo MAISON&OBJET PARIS Designer of the Year January 2015

The global approach embraced by Nendo (Oki Sato), voted MAISON&OBJET PARIS Designer of the Year January 2015, is an impeccable reflection of this concept, one that truly distinguishes the show. This event, in a state of ceaseless evolution for two decades, has reached a level of maturity that has paved the way to its expansion over two continents in the form of MAISON&OBJET ASIA (10 to 13 March 2015 in Singapore) and MAISON&OBJET AMERICAS (12 to May 15 2015 in Miami).

Chocolates designed by Nendo

Chocolatexture Lounge, by Nendo (Hall 8)

Chocolatexture Lounge, by Nendo (Hall 8) 1

The Mexican Talents à la Carte

For the very first time, MAISON&OBJET PARIS have organised a competition with its six Talents à la Carte to determine which of them would represent Mexico at the premiere of MAISON&OBJET AMERICAS. The fair’s community was called upon to vote for their favourite Talent on Facebook. They picked Studio davidpompa as the winner, with over 4,000 likes.

teamLab stand (Hall 7)

teamLab stand (Hall 7) 1

Today, this show stands as the benchmark international event for design and lifestyle professionals, whether from the prescriber or retail worlds.

“After 20 years of change and growth, MAISON&OBJET PARIS now has distinctive content that unfailingly stirs a growing international community into action. Our ambition is to keep pace with market changes by offering a unique platform for dialogue, encounters, business and information, to be a catalyst for all those in design who enjoy gathering in Paris twice a year, but now in Singapore and Miami Beach, as well. What’s more, it now seems more essential than ever to give visitors the chance to savour incomparable experiences, and we do this by giving carte blanche to top design talents, as is done in this show’s special sections by the teamLab group and Nendo.”

Philippe Brocart, Managing Director of SAFI, the MAISON&OBJET event organiser

Business Lounge

MAISON&OBJET’s services

The MAISON&OBJET community was also asked to elect their favourite concept store among a list of ten contenders, for a competition organised by L’Espace Retail. The shop B1866
in London placed first with some 350 likes, followed by Desinare (Florence) and Amoreira

L’Espace Retail

Figures for MAISON&OBJET PARIS

• Visitorship:
78,200 unique visitors (buyers and professionals)
129,430 visits
49% French
51% international

• Increased visitorship of international buyers:
MAISON&OBJET’s increased efforts in communicating towards long-distance export countries (Asia-Pacific and the Americas), where it is launching two new fairs, is bearing fruit.
Asia: +28% buyers
Pacific: +23% buyers
Middle East: +5% buyers
North America: +2% buyers

• Number of exhibitors:

3,194 exhibitors, among which 45% French and 55% international.