In recent years, China's real estate market gets strong, the urbanization is accelerating, and with the improvement of national living standards, living conditions continue to improve, disposable income continues to grow, which support people to increase the demand for household products, to improve the taste of furniture consumption, and to continue to accelerate the consumption. From 2011 to 2016, the main business income of China's furniture manufacturing industry continued to increase; from January to November 2017, the main business income of furniture manufacturing industry was 828.11 billion yuan, a cumulative increase of 8.8% year-on-year; the total profit was 49.59 billion yuan, a cumulative year-on-year increase of 7.1%.

China's wood products are relatively inexpensive and quality guaranteed. They not only meet domestic needs, but also are loved by international consumers. More than 100 countries in Asia, North America and Europe import wood products from China, and their export volume ranks among the top in the world.

Chinese people borned after 1980 and 1990 have become the main consumer crowd, they prefer better the Whole-house customization which uses the concept of "whole wood". The success of the whole house customization and the whole wood home decoration makes the whole house customization become a hot spot in the consumer market, and it has also become a big consumption of the timber market.

（Source:JJGLE.COM）