IKEA introduced its new range of financial year 2018 during a media kick-off event in Shanghai.In the event, IKEA display five show rooms with different themes and showcase seven styles to meet consumers' individual characteristics and preference towards home furnishing.

In the upcoming financial year, IKEA will launch more than 700 new products. And the 2018 edition of the IKEA Catalogue will officially released on August 18.

In the outgoing financial year 2017 (September 1 2016 to August 10 2017), IKEA China has reached more than 13.2 billion RMB in sales (14% increase vs. last year).

IKEA stores in China has welcomed 90 million visitors (11% increase vs. last year) . IKEA China has over 18 million IKEA FAMILY members (12% increase vs. last year) and approximately 9 million fans through its various social media platforms.

(Source: news.sina.com.cn)