Wenzhou IKEA Pick-up and Order Point will make a stage pose by the end of this month, May 25 tentatively.
As the first pilot small shop of IKEA in China, Wenzhou IKEA Pick-up and Order Point, located in a business street on the west of Wenzhou MIXC, occupies two floors with an area of around 2,000 m2. Products series showcased and displayed herein have little difference with standard IKEA stores, and commodities here fall into about 2,500 categories. Slight unfortunately, there is no IKEA Food Court nor IKEA foods sold here.
It is said people can buy products directly in Wenzhou IKEA Pick-up and Order Point, or select an alternative mode that make an order in future IKEA online e-commerce system, and then the goods will be delivered by IKEA Ningbo Store or picked up by the buyer in Wenzhou IKEA Pick-up and Order Point.
Actually, IKEA has started its e-commerce business in early 2012. So far, 13 of 28 countries and areas where IKEA locates have started the e-commerce business. According to the 2015 financial report issued by IKEA, online sales of IKEA last year increased 35%, jumping over EUR 1 billion for the first time and accounting for 3% of total sales.
(Source: JJGLE.com)