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IKEA and Byredo founder Ben Gorham teamed up to create OSYNLIG
    January 25,2021



IKEA and Ben Gorham jointly explored how to use the power of smell to create invisible designs and improve the home life experience. The OSYNLIG limited edition series came into being. The series contains 13 scented candles, which can evoke people's good memories and highlight the taste of home.


Home design has limited possibilities to explore in three-dimensional space, while invisible design (using smell, sound, light and other elements) provides a new perspective and is an ingenious way to solve current home challenges.


香薰配图_gaitubao_600x450.jpg


"Smell is a very important part of a home, it can make people feel comfortable and at ease. "Ben Gorham said, "We are actively developing diversified fragrances and emphasize this concept: Everyone has different feelings about fragrances, and there is no right or wrong."

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