Innovative LED Technology from Nichia is Ray of Light for Retail Sector
In Germany, a major supermarket chain owner is experimenting with new LED technologies that move beyond straightforward product illumination. An EDEKA store installed lights using ground-breaking Vitasolis™ LEDs from Nichia. Vitasolis™ offers a unique color spectrum that recreates the effect of natural light on people. Keen to find out what impact these LEDs can have on shopper behavior and, potentially, what products they buy, the store owner has teamed up with Dr. Enrique Strelow, Head of Shopper Communication at Ferrero, to conduct a scientific trial.
2020-04-04
ledinside.com